The Brief

To celebrate the 10 year anniversary of the opening of St. George's Park,
we were asked to create a custom branding piece to welcome staff and visitors to the football centre.

It was to be a celebration of all 23 England teams who train and develop at SGP.
There was an exciting blend of in-game photography, typography and graphic patterns to bring the area to life. 

The design was hugely successful and greatly received by the staff and visitors to St. George's Park.
This was the first big installation of branding featuring the new SGP visual style.